LivingSocial Horning in on Groupon's Turf, Groupon's Next Moves Uncertain

July 18, 2012 12:00 AM

LivingSocial Horning in on Groupon's Turf, Groupon's Next Moves Uncertain

" The tone surrounding talk about Groupon continues to get grimmer and grimmer, and that isn't likely to change unless Castle Groupon does something drastic to right its course. Its stock continues to tumble downhill -- $7.19 at press time – and shows no signs of slowing down or reversing just yet. Something extreme might make things worse, but it's clear staying the course is only yielding one result for Groupon – the downward spiral we've been seeing.

On the other hand, the scene is being set for Castle Groupon to do something more unusual to get noticed, and not in the ways we've seen, like Andrew Mason working at a sushi restaurant or posting videos of him doing yoga online or even offering deals on employees to tuck you into bed "

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